We’re talking the ones you might have to subsidize — with airfare, hotels… otherwise they don’t come. All seven of our targets patrol the B2B landscape and have the experience to size up the vendor’s place in the world.
Here are 19 targets who cover CMOs. Bloomberg and CNBC not on it. Tier 1 tends not to see CMOs as newsmakers. WSJ CMO Today and Forbes are the exceptions. This is updated from our May 2022 list.
Here’s a short list (literally) of four producers associated with Yahoo Finance video programming. We included the shows the targets are involved with, when possible.
Here’s a look at who’s who at The Information, the publication many like to read and few want to pitch. The Information is now insist 11th year, a clear success in an industry that hasn’t seen much of it lately.
The prospects for placing CEO profiles are promising these days. The following is an update to our Sept. 2022 cheat sheet on who’s delivering CEO profiles and the best strategies for obtaining them.
Nothing is more frustrating than landing coverage for a new app — or worse, the new version of an old app. Apps themselves are old technology — Apple introduced the iPhone almost 17 years ago.
Maybe it’s that Bitcoin made it past the $40K threshold, but for whatever reason, the suite of technologies collectively known as Web3 is making a comeback.
Here’s a cheat sheet on AI awards. It’s a mix of emerging companies, cool tools and extraordinary individuals that set examples for everyone else.
We’re told by Alex Konrad that the Forbes masthead can be found in each print issue. If you don’t have one handy, here’s a cheat sheet with the names, beats and contact info for 45 Forbes staff reporters and editors.
We were pleased to find ten podcasts dedicated to edtech. All ten seem to be interview-based, rather than a rundown of recent events, like many other tech podcasts. This bodes well for pitching.
YOUR ACCOUNT
FRIDGE NOTES
Media analyst Brian Morrissey predicts that many smaller trade publishers and consumer publishers may one day just ditch readers altogether and simply publish to LLMs under contract and make their money that way. It’s a lot simpler than trying to sell ads to a dwindling reader base.
Axios is hiring a senior tech reporter to cover AI. How long will it take for the “laid-off” to land on their feet? It is already happening.
From Crunchbase News:
Neuralink’s recent $650 million raise is by far the largest for a neural interface startup on record, but comes as funding to neuroscience startups overall is set to rise sharply this year. All told, funding to the broader category of neuroscience startups totaled $896 million last year and is on track to reach $1.4 billion in 2025.
From the excellent The Rundown AI newsletter: The future of video content creation is increasingly looking camera-less — with this latest round of upgrades taking avatars from more robotic talking heads to full-fledged actors with more granular control over motion and expressiveness.
Time to get a grip on Veo.
The BI culture over the years has been aloof to vendors and definitely PR. Now that many of those affected could use a friend or two, here’s hoping they get the lift they need. Here is the message from BI CEO Barbara Peng.
