Cheat Sheet: Identity and Access Management Targets
May 29, 2023
1:11 pm
We have 19 of them, many names you know, and more than a few you might not.
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Cheat Sheet: Automotive Targets
May 29, 2023
8:55 am
This cheat sheet contains 23 targets ranging from deep-tech to big picture in the world of automotive. EV edit is represented in this list, but only partially.
Cheat Sheet: Chicago-Based Financial Targets
May 23, 2023
4:06 am
There isn’t much financial journalism coming out of Chicago. This shortie cheat sheet is as close as we could come.
Cheat Sheet: Targets Who Cover Investments in Gaming
May 22, 2023
7:54 am
Truly a short list.
Cheat Sheet: SF-Based Tech Reporters
May 8, 2023
6:52 pm
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Cheat Sheet: Room Videoconference System Targets
May 8, 2023
4:11 pm
Zoom and Teams play a role but they can never match the dedicated videoconferencing systems built for the big rooms. We found nine targets for this niche, all writing for U.S. publications.
Cheat Sheet: AI Newsletters, Mostly on Substack
May 4, 2023
4:52 am
We recently upgraded this cheat sheet to 19 newsletters, all with contact info. We tried to avoid the roll-up newsletters that point to others’ content but offer little of their own. There are a couple in there. Then again, those “digest” newsletters point to still more resources.
Cheat Sheet: Accessibility Targets
May 1, 2023
9:04 am
We’ve got 11 targets for you, as well as the name of WaPo’s new accessibility engineer. He wrote guidelines for WaPo content that can serve as a guideline for your organization and clients, too.
Cheat Sheet: DEI Targets
April 27, 2023
7:16 am
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Cheat Sheet: Podcasts for Retail Investors
April 23, 2023
1:53 pm
Here’s a list of nine podcasts designed to serve retail investors, not the institutional ones. One does need to include Jim Cramer in this media segment. Those listed below are pitchable.
YOUR ACCOUNT
FRIDGE NOTES
The Future of DEI?
December 11, 2023
This will get a lot of coverage, with any luck. Subscription may be required.
For Dow Jones, It Was A Very Good Year
November 30, 2023
Terrific interview in Press Gazette UK with Dow Jones CEO and WSJ publisher Almar Latour. Revenue and earnings are up — 80 percent comes from digital. Advertising revenue was down slightly, but subscriptions are strong and growing. Almar was quite generous in his advice to competitors — “differentiate,” he says.
The Economist Asks, ‘How Much Would You Pay?’
November 27, 2023
A survey fielded Nov. 27 asked how much (or how little) subscribers would pay for The Economist’s subscriber-only podcasts and newsletters, as well as its digital edition and a digital-print bundle. The survey strategy is brilliant: what if the publication charges too much, or worse, too little? Clearly, the publication is contemplating pricing changes and wants to maximize revenue.
The Information Begins Advertising Its Scoops
November 20, 2023
“You can read us first, or read them later,” says The Information in a new advertising campaign. You will not see a better way to call attention to excellent editorial.
Introducing the Fortune 500 Europe
November 8, 2023
What a good idea — and lucrative too. Fortune launches a list of the biggest companies in Europe by revenue. Can the Fortune 500 Asia be far behind?
A New Investment Firm Invests, Then Writes About It
November 1, 2023
The FT has a cool scoop about Hunterbrook, a new kind of investment firm. Guided in part by former WSJ EIC Matt Murray, Hunterbrook’s business model is part investment firm, part publisher. The investment side of the house drives a (theoretically) market-moving business deal, while the publishing side of the house — comprised of veteran business reporters and analysts — works alongside under NDA. At the very moment the deal is announced, the editorial side publishes the article, moving the market and giving Hunterbrook first-mover advantage. It’s all legal. though leaks could pose a moral hazard.