
Are NYT’s Contributed Posts Better Than VentureBeat’s?
You need to be logged in to view this content. Please Log In. Not a Member? Join Us
You need to be logged in to view this content. Please Log In. Not a Member? Join Us
Ten years ago last month, we published a list of narrative story formulas that often showed up in Tier 1 publications. Our research back then determined that a small number of edit formulas provided structure for a large number of pitchable, high share-of-voice feature stories.
TechCrunch last week fielded a reader survey built to define what TC readers see in 2024, and perhaps, how many editors produce it.
Ever go to Techmeme and wonder which article is “the best” on a given topic? Generative AI can help answer that question. We looked at news published this week from ZDNet, TechCrunch and The Verge…
What will become of contributed content at TechCrunch now that gatekeeper Walter Thompson has left the publication? Subscribers are asking.
Few publications in the 21st century have grown the way Fortune has. How can this growth work for you, not against you? That’s the mission of this SWMS deep-dive.
We heard recently that Forbes has asked its contributors to be clearer about their conflicts of interest, if any. We inquired with Forbes PR about this and did not hear back. In any case, we went ahead and studied Forbes contributor disclosures in the AI space.
The Financial Times this month introduced FT Diversify, an AI-powered software SaaS tool that helps publishers create bias-free content.
You need to be logged in to view this content. Please Log In. Not a Member? Join Us
You need to be logged in to view this content. Please Log In. Not a Member? Join Us
YOUR ACCOUNT
FRIDGE NOTES
Terrific interview in Press Gazette UK with Dow Jones CEO and WSJ publisher Almar Latour. Revenue and earnings are up — 80 percent comes from digital. Advertising revenue was down slightly, but subscriptions are strong and growing. Almar was quite generous in his advice to competitors — “differentiate,” he says.
A survey fielded Nov. 27 asked how much (or how little) subscribers would pay for The Economist’s subscriber-only podcasts and newsletters, as well as its digital edition and a digital-print bundle. The survey strategy is brilliant: what if the publication charges too much, or worse, too little? Clearly, the publication is contemplating pricing changes and wants to maximize revenue.
“You can read us first, or read them later,” says The Information in a new advertising campaign. You will not see a better way to call attention to excellent editorial.
What a good idea — and lucrative too. Fortune launches a list of the biggest companies in Europe by revenue. Can the Fortune 500 Asia be far behind?
The FT has a cool scoop about Hunterbrook, a new kind of investment firm. Guided in part by former WSJ EIC Matt Murray, Hunterbrook’s business model is part investment firm, part publisher. The investment side of the house drives a (theoretically) market-moving business deal, while the publishing side of the house — comprised of veteran business reporters and analysts — works alongside under NDA. At the very moment the deal is announced, the editorial side publishes the article, moving the market and giving Hunterbrook first-mover advantage. It’s all legal. though leaks could pose a moral hazard.
When Google Bard was asked whether it could deliver a list of trade reporters along with their email addresses, it responded, “I’m a language model and don’t have the capacity to help with that.”