Cheat Sheet: Bloomberg Quicktake Producers and Reporters
January 4, 2021
7:58 pm
Here is a list of 26 reporters and producers affiliated with Bloomberg Quicktake. We’re working on email addresses.
>> Research & Insight
Here are Two Fintech Narratives Adaptable for Any Client
December 1, 2020
10:00 pm
Why did we choose payments and banking for the latest SWMS deep-dive? Everybody buys something. If the payments space doesn’t constitute the largest total available market of all time, it’s close. Banking? For a decade, startups have struggled to monetize those who don’t use banks, or barely use them.
Cheat Sheet: Business TV Bookers/Producers
November 24, 2020
4:23 pm
Updated Apr. 21, here’s an updated cheat sheet on business TV bookers, producers and talent. The focus is on CNBC, Fox Business, Bloomberg and Cheddar.
Cheat Sheet: Pay-to-Play CEO Titles
September 30, 2020
1:27 pm
Now and again we receive a valet request for a list of publications that profile C-title executives for a fee. We hereby present such a list. Web traffic is thin to these titles. Caveat emptor.
Cheat Sheet: National Morning Show Producers
September 27, 2020
8:03 pm
Getting on the morning shows requires exciting visuals and perhaps some pathos — but most of all you’d want to choose the producer with the seniority level most appropriate for the task. That’s the nature of our latest SWMS cheat sheet. Happy hunting.
Why Reporters Would Cover a Survey — and Why They Wouldn’t
July 17, 2018
10:54 am
Tech vendors pour countless hours and dollars into surveys and ask the comms people to publicize the findings. How do you coax busy, skeptical reporters to cover these things? As we did in 2015, we asked reporters to give one reason they’d cover vendor surveys and one reason they wouldn’t. Here’s what they said this time.
YOUR ACCOUNT
FRIDGE NOTES
Cornell Researchers: AI Writes Much of Tier 1’s Thought Leadership…
January 3, 2026
… and rarely reveals it. Roughly 45K opinion recent pieces from Washington Post, New York Times, and Wall Street Journal, are 6.4 times more likely to contain AI-generated content than news articles from the same publications, with many AI-flagged op-eds authored by prominent public figures. Despite this prevalence, Cornell says, “we find that AI use is rarely disclosed: a manual audit of 100 AI-flagged articles found only five disclosures of AI use.”
Tekpon Buys The Next Web from The FT
January 3, 2026
From WebPro News: Romanian software marketplace Tekpon acquired The Next Web (TNW) from the Financial Times, rescuing the tech media brand from closure.
Right-Wing Podcasts: Dare You Pitch Them?
November 24, 2025
The day is coming that you will not be able to avoid framing the targets in terms of red or blue. So far you’ve been able to do that. Those days are coming to a close: large swaths of “the audience” are headed in this direction. If you don’t believe it, read this from Bloomberg. You will never see better reporting than this.
GEO and AEO: Be Careful of What You Promise the Clients
November 19, 2025
Superb reporting from Business Insider on what comes after Google Search. All the experts quizzed. The gist: these technologies and techniques are borderline mythical at this point.
AI-Driven Security Threats: A Threat to Edit ‘Shelf Space’ Too?
November 18, 2025
In the latest installment of Sound Thinking...David Strom, a well-known IT reporter and security expert, discusses the threat of AI tricking security systems and luring them to catastrophe. What will that mean to editors? When will it happen? It’s not an if, it’s a when.
Nieman Labs 2026 Predictions for B2B Media
November 11, 2025
Good vision here from Jay Lauf. Interestingly, Jay suggests that B2B publishing will become a service business to B2B pros, providing value directly to individuals and organizations. Static content is dying very quickly. This is the point of the analysis from this great media organization.