Cheat Sheet: EV Targets
November 4, 2024
10:29 am
Here are 14 targets that follow the world of EVs. Roughly half are based overseas. Could it be that US publications are betting that TVs will flop?
>> Research & Insight
Updated Cheat Sheet: Podcasts That Seek Thoughtful C-Level Execs
November 4, 2024
5:36 am
Here’s a short list of podcasts that might book your techie, “big-picture” CEO who doubles as a philosopher. Naturally, the bar is high.
Cheat Sheet: SF-Based Edit Targets
October 31, 2024
3:00 am
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SWMS Research: Fortune, TC, WSJ Huge Gainers on TikTok
October 22, 2024
11:38 am
Fortune, TechCrunch, WSJ, NYT and CNBC were the big gainers this year in the 2024 SWMS/TikTok Index. The index comprises 14 editorial brands, all worthy of a pitch. The year-over period studied: Oct. 2023 and Oct. 2024.
Cheat Sheet: Food & Beverage Targets
October 9, 2024
8:15 am
Here are 14 F&B targets, almost exclusively in Tier 1 or close to, These reporters follow the food & beverage industry in a B-to-B way; they are not focused on consumers and consumption.
Cheat Sheet: ‘Predictions 2025’ From Substack Newsletters and Podcasts
September 26, 2024
6:22 am
Here’s a cheat sheet with nine Substack newsletters and seven indie podcasts that offered predictions for 2024. Odds are good they will offer predictions again soon, for 2025. You’ll find the contact info for all 16.
Cheat Sheet: Predictions 2025
September 25, 2024
3:49 pm
This year’s cheat sheet contains 63 entries, up just a bit from 61 last year. Once again, Forbes offers the most potential, with several of its contributors likely to explore what’s to come.
Cheat Sheet: Creator Targets
August 27, 2024
8:24 am
The creator phenomenon is a tough one to simplify for a cheat sheet; this one is equal parts product reviewers and analytical reporters. Then again, multiple entry points can make a cheat sheet more valuable.
Cheat Sheet: Kubernetes Targets
August 27, 2024
5:23 am
Here’s a cheat sheet with 15 targets who cover Kubernetes. It’s a different take on the devops and open source names you already know. Several folks at the New Stack cover Kubernetes — Joab writes the most.
Cheat Sheet: Cloud Targets
August 22, 2024
3:47 pm
Lots of people cover cloud these days but who’s at the core of it? This SWMS cheat sheet offers 17 targets across Tier 1, trades and verticals. The challenge was not to omit obvious go-to’s, but still come up with targets you may not have considered.
YOUR ACCOUNT
FRIDGE NOTES
The SiliconANGLE TechForward Awards: You Can Apply Now
June 22, 2025
Here are the details — Choose from 5 categories and 30+ subcategories. The awards are being promoted by Bhava Communications, an SWMS subscriber.
Check Out the LinkedIn Profile of TechCrunch’s Publisher
June 22, 2025
The guy also is the full-time “chairman” of Bally and Sassoon. On top of that, he’s also chairman of Foundry and 13 other companies. Well, 14, if you count his own private equity firm. How much time will he put into TC, understanding the subtleties of tech edit?
Big Valley Marketing’s Podcast: Julie Bort
June 19, 2025
Julie opens up to host Dave Reddy.. it’s a good listen. BVM is a SWMS subscriber.
When Publishers Ditch Readers Altogether…
June 15, 2025
Media analyst Brian Morrissey predicts that many smaller trade publishers and consumer publishers may one day just ditch readers altogether and simply publish to LLMs under contract and make their money that way. It’s a lot simpler than trying to sell ads to a dwindling reader base.
Axios is Hiring…
June 7, 2025
Axios is hiring a senior tech reporter to cover AI. How long will it take for the “laid-off” to land on their feet? It is already happening.
Next Big Thing: BrainTech
June 5, 2025
From Crunchbase News:
Neuralink’s recent $650 million raise is by far the largest for a neural interface startup on record, but comes as funding to neuroscience startups overall is set to rise sharply this year. All told, funding to the broader category of neuroscience startups totaled $896 million last year and is on track to reach $1.4 billion in 2025.