Cheat Sheet: Holiday Gift Guides 2023
October 23, 2023
2:41 pm
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>> Research & Insight
Updated Cheat Sheet: CNBC TV Producers and Talent
October 22, 2023
5:37 am
Here’s a list of 55 CNBC producers and on-air reporters, organized by show and job title. We’ve got all the email addresses for you, as well as a comment field.
Cheat Sheet: Academic Publications
October 19, 2023
11:53 am
Here is a cheat sheet with pointers to nine academic titles that can deliver prestige and credibility. The downside: with the exception of Harvard Business Review, relatively few read these publications.
Cheat Sheet: NYC-Based Tech Reporters
October 16, 2023
5:57 am
Here’s a cheat sheet with 22 tech reporters based in greater New York City. We focused as best we could on B2B tech and on the individuals who wrote more frequently than their peers.
Cheat Sheet: Reporters Who Cover MVNOs
October 8, 2023
2:58 pm
Who’s out there covering mobile virtual network operators (MVNOs)? Honestly, few if anyone, specifically. MVNOs mostly get covered as part of broader mobile or telecom beats.
Updated Cheat Sheet: Bloomberg TV Producers and Talent
October 2, 2023
2:39 pm
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Cheat Sheet: ‘Predictions 2024’
October 2, 2023
11:00 am
By popular demand, here’s a cheat sheet with 59 authors who posted predictions last year and can be expected to do so again. (Last year’s cheat sheet contained 52.)
Cheat Sheet: Project Management Targets
September 26, 2023
3:47 pm
As a product category, project management software has lasted 40 years or more. PM was never marginalized/subsumed by office suites, or forsaken by IT buyers.
Cheat Sheet: Quantum Security Targets
September 12, 2023
4:45 am
In this short and sweet cheat sheet, we’ve got eight targets focused at least in part on quantum security. This is still a nascent field, though the “quantum” term has been bandied about for a decade or two.
Cheat Sheet: ‘AI in Healthcare’ Targets
September 8, 2023
4:32 pm
It’s perhaps a bit surprising that our 13 “AI in healthcare” targets are more or less the usual suspects in healthcare edit. Most trades can’t afford to hire additional reporters just to cover the AI aspects of the healthcare beat.
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SWMS ‘Sound Thinking’: David Strom on AI
July 21, 2025
Veteran tech journalist David Strom is working with a couple of AI developers to understand exactly the nature of his writing as it has unfolded over the years. In this edition of Sound Thinking, David shares his learnings and where everything might go.
Catch Up on SDxCentral
July 20, 2025
It’s been tough to keep track of SDxCentral this year, with the sale… management moves… Here’s a podcast and an article that will help you catch up.. thank you, Ben, for the assistance.
Layoffs at Informa Techtarget
July 18, 2025
Newly merged TechTarget and Informa this month laid off 10 percent of their employees. Check out the euphemism in the 8-K: “[the] net reduction [will be] up to approximately 10% of the Company’s current global colleague base.” That just beats all, doesn’t it?
BI Lets You Advertise Against Emotion
July 13, 2025
Using NLP software, Business Insider assesses how readers will react to its content emotionally, and then sells advertising based on that info. For example, an advertiser can choose to advertise against a story (or video) that makes you feel good or optimistic or pessimistic. This is where content is headed; and this trend may someday affect the way that you pitch.
Just What We Need: An Avalanche of Fake News Sites
July 12, 2025
An avalanche of fake news sites threatens the viability of the web itself. You may need a subscription to read this article, but this publication is definitely worth the money for a subscription.