Are NYT’s Contributed Posts Better Than VentureBeat’s?
December 5, 2023
7:01 am
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>> Strategies
Deep Dive: Eight Narrative Formulas That Still Work
November 30, 2023
10:46 am
Ten years ago last month, we published a list of narrative story formulas that often showed up in Tier 1 publications. Our research back then determined that a small number of edit formulas provided structure for a large number of pitchable, high share-of-voice feature stories.
TechCrunch Surveys Readers To Set Course For 2024
November 13, 2023
7:55 am
TechCrunch last week fielded a reader survey built to define what TC readers see in 2024, and perhaps, how many editors produce it.
Google Bard: ‘TechCrunch Was Better Than ZDNet and The Verge’
November 8, 2023
11:30 am
Ever go to Techmeme and wonder which article is “the best” on a given topic? Generative AI can help answer that question. We looked at news published this week from ZDNet, TechCrunch and The Verge…
What’s Next For TechCrunch Contributed Content?
October 18, 2023
11:33 am
What will become of contributed content at TechCrunch now that gatekeeper Walter Thompson has left the publication? Subscribers are asking.
Deep Dive: How To Make Fortune’s Success Work For You
October 10, 2023
4:07 pm
Few publications in the 21st century have grown the way Fortune has. How can this growth work for you, not against you? That’s the mission of this SWMS deep-dive.
Forbes Contributors Must Disclose Conflicts of Interest. Here’s How Some Choose To Do It.
September 29, 2023
4:04 am
We heard recently that Forbes has asked its contributors to be clearer about their conflicts of interest, if any. We inquired with Forbes PR about this and did not hear back. In any case, we went ahead and studied Forbes contributor disclosures in the AI space.
FT Introduces Tool to Infuse ‘DEI Tone’ Into Edit
September 27, 2023
8:43 am
The Financial Times this month introduced FT Diversify, an AI-powered software SaaS tool that helps publishers create bias-free content.
Connie Loizos Succeeds Matthew Panzarino As TechCrunch EIC
August 30, 2023
6:04 pm
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Connie Loizos Ascends to TechCrunch EIC
August 29, 2023
11:34 am
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YOUR ACCOUNT
FRIDGE NOTES
Quentin Hardy Interviews Eric Savitz
July 23, 2024
Former NYT reporter and Google Cloud EIC Quentin Hardy also interviewed Eric Savitz about his career and move to GM. Good reading.
27 B2B Newsletters, All In One Place
July 23, 2024
The UK-based newsletter company called Trending Now uses AI to scrape what’s trending across 27 areas of B2B. Press Gazette has additional detail. The company employs ten, none of whom are journalists (by traditional definition).
Union for Mashable, PC Mag and Lifehacker Wins Protection Against Gen AI
July 18, 2024
The full union membership needs to ratify it on July 24, but it looks like no editors can be laid off or suffer a salary cut if the publication goes big in its use of generative AI. More detail here from Neiman.
Gen AI: The Big Fizzle?
July 10, 2024
Goldman Sachs took 32 pages to say pretty much that. The media business may turn out to be an outlier, an industry perfectly suited to synthetic, multilingual words, sounds and images at scale. As for everyone else, well, the global consultancies will learn the truth first because they have rushed to monetize Gen AI — they aren’t yet succeeding.
Want A Free 1-Month Sub to Big Technology from Alex Kantrowitz?
July 8, 2024
Three free one-month subs are available from SWMS, no catches or gimmicks. Get in touch for details. BT is among the best tech newsletters out there.