We’ve all read about the layoffs, hiring freezes and down rounds. Calendar-year budgeting for 2023 starts soon. Is the tech business in trouble? What can we expect for tech coverage in the weeks and months ahead?
What publication, launched only 18 months ago, is already sponsored by Google, Amazon, Target and Walmart? The answer is Punchbowl News.
One year ago Tom Krazit Tweeted: “…some personal/Protocol news: I’m now the Enterprise Editor for Protocol | Enterprise, overseeing coverage and planning for a big expansion. We are hiring for five (5!) new enterprise reporters to work with me and @JoePWilliams31…”
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Brody Ford last month succeeded Joe Williams as the Bloomberg tech reporter most likely to write the story you’re pitching. Time to get him on the radar.
This month we studied guidelines from contributed content gatekeepers. Dozens and dozens of them.
This is a tale of two Fortunes — “new” Fortune and “classic” Fortune, each with their own needs and culture. You’ll want to approach accordingly.
If you have a San Francisco-based story to tell, you can tell it yourself in the San Francisco Standard, now in its second year.
Earlier this month a subscriber asked us for a POV on Insider/Business Insider. What makes them tick? Our response initially was intended only for the subscriber — but we changed our mind about that.
Protocol launched a climate vertical last week. Axios launched a new Climate Truths Deep Dive series, chronicling “how climate change affects nearly everything…” Insider this month launched a multi-part article series on Financing a Sustainable Future.
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FRIDGE NOTES
Another scoop from Sara Fischer at Axios: Refinery29 is “taking over” B2C event brand Beautycon, among the most successful F2F events in the beauty space. The idea is to augment the R29 brand and make the title less vulnerable to a weak advertising market.
It’s dangerous to publish content that antagonizes the powerful.
Nic will stay on as editor-at-large.
That BI announced no successor implies that this situation has a life of its own, and is not under Axel Springer’s full control.
Quoted by the UK-based Press Gazette, News Corp. CEO Robert Thomson said, “Courtship is preferable to courtrooms – we are wooing not suing. But let’s be clear, in my view those who are repurposing our content without approval are stealing.”
The Gen AI titans are currently paying publishers between $1M and $5M a year to train their LLMs on publishers’ content, the Press Gazette reports.
While the NYT pursues its suit against OpenAI, the Financial Times has chosen to license its content to help OpenAI train current and future LLMs. The NYT seems to be on the wrong side of this issue, with the Associated Press and Axel Springer also choosing to see OpenAI as a source of income, rather than an enemy.
Here’s the opposing view, from Press Gazette’s Dominic Young, who advises publishers to play a game of chicken with OpenAI and its LLM competitors.
… and it has no problem disclosing how. Reporters still run the joint, but they are getting AI assistance.
The Atlantic’s Karen Hao, in conjunction with the Pulitzer Center, is designing a course in AI for journalists. Classes begin next month. Details here. Might be something to alert your friendlies about. Karen hopes to help train 1,000 journalists in AI over the next two years.
