Deep Dive: How To Make Fortune’s Success Work For You
Few publications in the 21st century have grown the way Fortune has. How can this growth work for you, not against you? That’s the mission of this SWMS deep-dive.
Few publications in the 21st century have grown the way Fortune has. How can this growth work for you, not against you? That’s the mission of this SWMS deep-dive.
Early days, but EIC Alyson Shontell gets specific on where it might work for Fortune and where it may not — the detail comes in
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This month’s SWMS-Semrush Top 15 Index brings The New Stack, InfoWorld and Fortune into fascinating focus. By studying each publication’s 15 most-read articles in January, February and March, specific themes emerge.
Most PR pros categorize targets by beat, then by publication. There’s another way — by experience. The rookies are happy to be where they are. And quite often they are friendly toward PR, especially when you appear to know a little bit about them.
Fortune this week announced Fortune’s Founders Forum, an extension of Fortune’s Brainstorm Tech franchise. Former Fortune reporter Polina Marinova Pompliano will co-moderate the first Founders
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Each June we study Similarweb data to see which Tier 1 brands are on the march. This year, far and away, it’s Protocol and Fortune.
This is a tale of two Fortunes — “new” Fortune and “classic” Fortune, each with their own needs and culture. You’ll want to approach accordingly.
Above: Forbes Virtual NFT Billionaires. They go on sale Apr. 11, for Forbes paid subscribers. You’ll need at least .25 ETH (today worth $806) to
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Former NYT reporter and Google Cloud EIC Quentin Hardy also interviewed Eric Savitz about his career and move to GM. Good reading.
The UK-based newsletter company called Trending Now uses AI to scrape what’s trending across 27 areas of B2B. Press Gazette has additional detail. The company employs ten, none of whom are journalists (by traditional definition).
The full union membership needs to ratify it on July 24, but it looks like no editors can be laid off or suffer a salary cut if the publication goes big in its use of generative AI. More detail here from Neiman.
Goldman Sachs took 32 pages to say pretty much that. The media business may turn out to be an outlier, an industry perfectly suited to synthetic, multilingual words, sounds and images at scale. As for everyone else, well, the global consultancies will learn the truth first because they have rushed to monetize Gen AI — they aren’t yet succeeding.
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