How Fortune Is Using Generative AI
June 26, 2023
6:04 am
Early days, but EIC Alyson Shontell gets specific on where it might work for Fortune and where it may not — the detail comes in
>> Fortune
Fortune Spikes, Bloomberg Swoons
June 20, 2023
6:17 am
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The SWMS-Semrush Top 15 Index: The New Stack, InfoWorld, Fortune
April 19, 2023
8:14 am
This month’s SWMS-Semrush Top 15 Index brings The New Stack, InfoWorld and Fortune into fascinating focus. By studying each publication’s 15 most-read articles in January, February and March, specific themes emerge.
‘Fellows’ and ‘Interns’ Make Great Targets
February 27, 2023
8:12 am
Most PR pros categorize targets by beat, then by publication. There’s another way — by experience. The rookies are happy to be where they are. And quite often they are friendly toward PR, especially when you appear to know a little bit about them.
Fortune Extends ‘Brainstorm Tech’
February 1, 2023
6:54 am
Fortune this week announced Fortune’s Founders Forum, an extension of Fortune’s Brainstorm Tech franchise. Former Fortune reporter Polina Marinova Pompliano will co-moderate the first Founders
Four Fortune Formulas for Contributed Content
November 15, 2022
10:37 am
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Protocol, Fortune Audiences Growing Faster Than the Rest
June 15, 2022
1:40 pm
Each June we study Similarweb data to see which Tier 1 brands are on the march. This year, far and away, it’s Protocol and Fortune.
Analysis: A Tale of Two Fortunes
April 22, 2022
8:20 am
This is a tale of two Fortunes — “new” Fortune and “classic” Fortune, each with their own needs and culture. You’ll want to approach accordingly.
Odds & Ends: Forbes, Fortune
April 8, 2022
7:51 am
Above: Forbes Virtual NFT Billionaires. They go on sale Apr. 11, for Forbes paid subscribers. You’ll need at least .25 ETH (today worth $806) to
Odds & Ends
November 30, 2021
9:33 am
Peter Allen Clark left Time to become technology editor at Axios…Lucinda Shen left Fortune to join Axios, too — she will cover fintech there… Kyle Alspach left CRN to cover security for VentureBeat…
YOUR ACCOUNT
FRIDGE NOTES
Walter Thompson’s Observations from TechCrunch Disrupt
September 29, 2023
From today’s TC+ Newsletter: “No one I met said they were looking for ‘thought leadership’ or scorching hot takes,” wrote TC’s contributed content gatekeeper. “Almost everyone wanted actionable advice that would help them fundraise, build and scale.”
Good guidance indeed.
We Are Devo
September 27, 2023
Somewhere along the line, Cambridge, Mass.-based Devo Technology rebranded as Devo. Warner Music Group apparently has no objection.
NYT Rolls Out ‘Enhanced’ Bio Pages for Its Reporters
September 22, 2023
Here’s how Mike Isaac presents himself. A single perfunctory paragraph doesn’t cut it anymore in a world of disinformation and synthetic, AI-generated content where no one really knows the agenda. The NYT wants to get out in front of that, especially before the 2024 elections heat up. Read the background behind this in Vanity Fair.
Louise Story On How Smart Journalists Are Using AI
September 22, 2023
Legendary journalist Louise Story reveals how the smartest edit shops are using AI. Here come the flexicles.
‘Time’ Doubles Its POV Content
September 18, 2023
Sara Fischer of Axios nails another scoop: Time is merging its Time Ideas section into a new one, called Time100 Voices. It doesn’t promise big opportunity for tech PR — it aims so high that only the Benioffs and Nadellas stand a chance.
Latest Semrush Research: Mental Health A Top Concern Worldwide
September 18, 2023
Recent research from Semrush, a data partner of ours, reveals the most searched societal issues based on average monthly Google searches between January 2019 and June 2023, and how they rank across 35 countries. Searches related to mental health are skyrocketing.