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Nico Grant’s Atlassian Story, Deconstructed

Just when you think that AWS and Azure have all but monopolized Tier 1 enterprise tech edit, Bloomberg’s Nico Grant publishes 318 words on a new pricing structure from Atlassian. Study the edit approach in Nico’s Sept. 5 — it’s a strong news piece and also what PR success looks like.

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Profile: Mark Gurman, Bloomberg

Will there ever be another Walt Mossberg? The now retired consumer tech product reviewer was one of a kind. But someone, someday, is bound to emerge as the voice above all others. Don’t be surprised if it’s Bloomberg technology reporter Mark Gurman.

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FRIDGE NOTES

FT Opens Up Its Content to OpenAI

While the NYT pursues its suit against OpenAI, the Financial Times has chosen to license its content to help OpenAI train current and future LLMs. The NYT seems to be on the wrong side of this issue, with the Associated Press and Axel Springer also choosing to see OpenAI as a source of income, rather than an enemy.

Here’s the opposing view, from Press Gazette’s Dominic Young, who advises publishers to play a game of chicken with OpenAI and its LLM competitors.

Sherwood.News Is Out

Joshua Topolsky‘s edit project for Robinhood is optimized for mobile but you can peruse it here. The design seems crazy. Context from Axios’s Sara Fischer here.

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