Cheat Sheet: AI Awards Lists
January 18, 2024
8:09 am
Here’s a cheat sheet on AI awards. It’s a mix of emerging companies, cool tools and extraordinary individuals that set examples for everyone else.
>> Influencers & Profiles
SWMS Dossier: Belle Lin, WSJ CIO Journal
January 17, 2024
8:04 am
If tech journalism had its own 30 Under 30 list, Belle Keni Lin certainly would be on it. The 28-year-old WSJ reporter started her career as a marcom intern, first at Dropbox and later at Fleetsmith, an IT software company later acquired by Apple.
Q&A: Heather Joslyn, The New Stack
December 23, 2023
12:24 pm
Heather Joslyn is well into her third year at The New Stack, and only a month or so into her tenure as EIC at the most technical tech pub in the business. Yet Heather by her own estimation is not overly technical. How does she do it?
Our Q&A With GPT-4 About Kyle Wiggers
November 12, 2023
8:39 am
The following is a “conversation” between SWMS and GPT-4 regarding recent work from TechCrunch senior reporter Kyle Wiggers. It has been edited for length and clarity, as we do our Q&As with humans.
Dossier: Carl Franzen, VentureBeat
November 7, 2023
7:36 am
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Pitching The Fortune Five
October 11, 2023
7:48 am
Everyone knows about the Fortune 500. Here’s the Fortune Five — the five reporters that tech PR might want to prioritize.
Pitching InfoWorld’s ‘Generative AI Insights’ Blog
September 27, 2023
2:27 pm
If you represent a company with an AI story to tell, consider pitching a piece to InfoWorld’s Generative AI Insights blog. Edited by IW executive editor Doug Dineley, Generative AI Insights “provides a venue for technology leaders to explore and discuss the challenges and opportunities presented by generative artificial intelligence.”
SWMS Dossier: James Rundle, WSJ Pro Cybersecurity Vertical
September 11, 2023
5:06 am
You may know James Rundle as the bass player in the NY-based punk rock band called Something Bitter. James is best known as a reporter for the WSJ Pro cybersecurity vertical.
SWMS Dossier: Natasha Mascarenhas, The Information
June 22, 2023
5:56 am
Venture capital reporter Natasha Mascarenhas loves to share, and people care. Perhaps you are among her 46,000 followers on Twitter. Few can post a Tweet like this and get 37 likes and almost 9,500 views.
SWMS Q&A: Victor Dey, Tech Editor, VentureBeat
June 12, 2023
11:11 am
Victor Dey is a data scientist who discovered tech journalism. Often it’s the other way around. In any case, VentureBeat gets the win: Victor writes between 20 and 30 stories a month about AI, data science and cybersecurity — three of the most important beats in B2B — and he does it with authority.
YOUR ACCOUNT
FRIDGE NOTES
Follow Anthropic’s Steve Mnich For Guidance on Claude
September 9, 2024
Steve is a longtime friend of SWMS and worked at subscriber LaunchSquad before moving on to IBM, Salesforce and now Anthropic. Steve knows exactly how to harness Claude’s power for comms purposes. Follow him and learn.
Google Hoses Publishers
September 5, 2024
Press Gazette has a great story about Google reintroducing AI summaries into search results — less so in queries about breaking news, but definitely when someone searches for trend or how-to info. Convenient for users, maybe… but publishers stand to lose a ton of long-tail traffic because of this. No wonder the vast majority of publisher “innovation” is about commerce or consulting and no longer builds upon journalism.
MIA: CNBC’s ‘My Biggest Lessons’
September 5, 2024
CNBC Make It had a popular video franchise called My Biggest Lessons, in which CEOs shared something valuable that they learned along the way. No new segments have appeared since May 31. We’ll monitor this for you.
Fortune Succeeding In Edit But Not In Sales
August 29, 2024
Great reporting from Mark Stenberg at Adweek. Two departures on the sales side seem to have hurt. The story also suggests that former Fortune CEO Alan Murray — who said he was retiring — may turn up at WSJ. Fortune is said to have released Murray from his noncompete, taking his word that he was ending his career.
Adweek subscription required.
The Fortune Five: Where Are They Now?
August 24, 2024
Ten months ago SWMS spotlighted five up-and-coming Fortune reporters, suggesting that PR get to know these rookies. Where are they now? Jane Thier continues to excel in the Success section. Ruth Umoh now edits Next To Lead. Kylie Robison split for The Verge. Rachyl Jones is a fellow at Semafor. Alexandra Sternlicht this summer won a Knight-Bagehot fellowship at Columbia. Competition for this is brutal — congrats Alexandra!