f you represent a tech product that fits in a “back to school” category, you had better get those pitches together — the coverage is already appearing. This cheat sheet contains 11 targets, many freelance and connected to a publication’s “list and best of” operations.
At long last, here’s the SWMS cheat sheet on Forbes contributors. Listed are 66 contributors whose work appeared at least once between Apr. 26 and Jun. 5 in either the AI, the cloud and the enterprise tech section.
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Here’s a cheat sheet with 13 reporters who cover how Washington tries to rein in the forces of technology. Keep an eye on this group… and expect it to grow in coming months.
Here’s a refresh on our 2022 cheat sheet on semiconductor reporters. We came up with 14 names, mostly in trades, some overseas.
At subscriber request, we refreshed our 2022 cheat sheet on reporters who cover case studies. We dug deeply and uncovered 12, just one fewer than last time.
Here are 15 targets who covered renewable energy sometime in 2024. None of the names come from Renewables Now (Bulgaria), Renew Economy (Australia), Energy Live News (UK) or Solar Quarter (India).
You’ll find this cheat sheet unusual: it comprises 11 targets ranging from Tier 1 to telecom trades to government tech. The intertwined topics of smart cities and urban planning touch technology and society, but also business.
Here are 15 top reporters expert in the field of network infrastructure. Many are the usual suspects. The audience sizes are small, relative to other tech segments.
By subscriber request, here’s a fresh look at B2B reporters who cover product announcements — 82 in all. “Products” also can mean services — in short, it’s the news in your news cycle that needs to be covered the week it’s announced.
YOUR ACCOUNT
FRIDGE NOTES
Good vision here from Jay Lauf. Interestingly, Jay suggests that B2B publishing will become a service business to B2B pros, providing value directly to individuals and organizations. Static content is dying very quickly. This is the point of the analysis from this great media organization.
America can’t read anymore. The good news: advertisers can advertise against different kinds of emotion in the copy. So even if the numbers of readers drop, there are more ways to attract ads. So perhaps the bad news will get cancelled out by the good. Sam Whitmore and David Strom discuss.
Can you imagine not needing to be a human being to be a superstar? You may remember Max Headroom. There’s plenty of examples of technology personas, but AI is a different world altogether. Is there a tech media angle to this item? Not really, but here she is — Xania.
This is a must-read article about both Business Insider and Wired being tricked by a phony freelance reporter writing phony stories. If BI and Wired can be fooled, everybody can be fooled.
Veteran tech journalist David Strom is working with a couple of AI developers to understand exactly the nature of his writing as it has unfolded over the years. In this edition of Sound Thinking, David shares his learnings and where everything might go.
