Should tech PR pros fret about integrity of the free web? Should they worry about fake sites and fake authors that can fool the likes of Wired and Business Insider?
Can you imagine not needing to be a human being to be a superstar? You may remember Max Headroom. There’s plenty of examples of technology
Fortune’s new Fortune Intelligence section, launched this month, is pitchable against all odds. Contract editor Nick Lichtenberg is officially the pitch contact there.
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When Axios prompted ChatGPT for basic background research on Wealthfront’s confidential IPO filing last week, the bot confidently detailed a Wealthfront investor deck. The problem?
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From the excellent The Rundown AI newsletter: The future of video content creation is increasingly looking camera-less — with this latest round of upgrades taking
A subscriber recently asked for a POV on where the low-hanging fruit was in the world of AI coverage. As subjective as that might be, it’s still worth trying. Who might you suggest?
Unionized writers have secured new protections governing the use of generative AI in member newsrooms, reports the Hollywood Reporter. The union — Writers Guild of
TC’s Rebecca Bellan finds fault with Quartz for how poorly its AI rewrote a recent story of hers. Quartz doesn’t attempt to hide its use
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The day is coming that you will not be able to avoid framing the targets in terms of red or blue. So far you’ve been able to do that. Those days are coming to a close: large swaths of “the audience” are headed in this direction. If you don’t believe it, read this from Bloomberg. You will never see better reporting than this.
Superb reporting from Business Insider on what comes after Google Search. All the experts quizzed. The gist: these technologies and techniques are borderline mythical at this point.
In the latest installment of Sound Thinking...David Strom, a well-known IT reporter and security expert, discusses the threat of AI tricking security systems and luring them to catastrophe. What will that mean to editors? When will it happen? It’s not an if, it’s a when.
Good vision here from Jay Lauf. Interestingly, Jay suggests that B2B publishing will become a service business to B2B pros, providing value directly to individuals and organizations. Static content is dying very quickly. This is the point of the analysis from this great media organization.
America can’t read anymore. The good news: advertisers can advertise against different kinds of emotion in the copy. So even if the numbers of readers drop, there are more ways to attract ads. So perhaps the bad news will get cancelled out by the good. Sam Whitmore and David Strom discuss.
Can you imagine not needing to be a human being to be a superstar? You may remember Max Headroom. There’s plenty of examples of technology personas, but AI is a different world altogether. Is there a tech media angle to this item? Not really, but here she is — Xania.
