Paul Hochman, technology editor
NBC's Today Show
March 2009
Few tech influencers have the reach of Paul Hochman.
Erick Schonfeld, blogger
Add the IDG News Service to the legion of tech outlets building out video.
* Elena Malykhina has left InformationWeek for a reporting job outside the tech space.
Video is hot. It's cheaper than ever to produce, and fresh distribution channels are emerging. On the consumer tech front, CNET Networks yesterday announced CNET TV, a video-on-demand (VOD) package of instructional content, news and reviews to be available in June through Cox Communications, TVN Entertainment and TiVo, and on the web later this summer. The videos will run 15 minutes and will feature CNET editors and reviewers on camera. ClickZ filed this article yesterday.
Microsoft's reviled video on Windows 7 party planning begged a question no critic bothered to address: what is good video?
A good video uses real people. Do you want editors writing favorably about your video? Use real people.
