Forbes

SWMS Tech Edit Spotlight: Contributed Content - Analysis

Part 2 of our Tech Edit Spotlight on Contributed Content

Analysis will include: 

  • More story formats
  • Our complete raw data table, broken down by article title, topic, author, goal and page views/shares
  • Important decision makers you'll want to get to know
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SWMS Profile: Tomio Geron, social markets reporter, Forbes.com

This week we update Tomio Geron, Forbes.com. When he started in 2011 it was broad and ripe for the pitching.  Tomio favored the founders: who are they and why are they interesting. Read on to see how today's coverage has matured.
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SWMS: Covering Sexual Harassment Has Proved Challenging for Media Brands

The price of fairness and accuracy is silence on the moral issues.

Remember this when you pitch editors on thought leadership. At least on this subject, opportunity lies in community.

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
Thu, 2014-08-14 21:31

Like you, we saw a crapload of recent keystrokes dedicated to Robin Williams. Not that he didn't deserve it, of course. Here's... Read more

Mon, 2014-08-04 09:58

Content marketing mavens are abuzz about an eBook from Lee Odden and Joe Pulizzi.... Read more

Mon, 2014-07-28 22:01

No agency wants to tell the client this. But March PR's Meredith L. Eaton may have found... Read more

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