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>> Sam Whitmore

Changes At Bloomberg

Brad Stone is now editor of Bloomberg Businessweek, for which he was a senior writer from 2010 to 2015. Succeeding Brad as Bloomberg’s executive editor

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Layoffs At BI, Forbes

Investor Bill Ackman, who recently vowed to sue Business Insider, did some of the work for us, on who exactly BI laid off. Given BI

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The Information Redesigns

Looks good, right? The new design organizes its news river into “the latest” and “the most popular.”  Red is even less of an accent color

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FRIDGE NOTES

For Years, Forbes Ran A Shadow Web Site That Tricked Advertisers

What a terrific scoop from the WSJ’s Patience Haggin: Forbes for years operated a shadow, tiny-traffic web site — at www3.forbes.com — that housed advertising bought to run on the big-traffic Forbes.com site. Advertisers paid for the real site but were placed on the spammy shadow site. After WSJ broke the story, Forbes took the shadow site offline. One quote from the story: “Imagine if a car dealership slapped a Lexus sticker on an economy Toyota and sold it to you as a Lexus.”

Publishers Using Gen AI To Improve Their Own Search

Digiday’s Sara Guaglione has a great scoop on how several publishers — including the FT, Forbes, Business Insider, The Guardian and others — are using gen AI tools to improve their own search engines. One publisher told Sara that site search historically is “not a widely-used function.”

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