Cheat Sheet: Leadership Podcasts
September 8, 2023
12:38 pm
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>> thought leadership
Trends in Thought Leadership, Jun. 2022
June 21, 2022
2:10 pm
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Q&A: Bruce Rogers, Forbes senior contributor
April 1, 2022
2:48 pm
A former VP and chief insights officer at Forbes, Bruce Rogers continues to serve his alma mater as a senior contributor. He says he receives ten pitches a day. Before you add the 11th, give yourself an advantage and enjoy this Q&A…
Profile: Karen Walker, Forbes/Fast Company
October 27, 2021
1:54 pm
Karen Walker is a consummate management consultant who contributes to Forbes and Fast Company. She thinks differently than journalists do, as you’ll see in this revealing Q & A, conducted Oct. 25.
Deconstructed: VentureBeat Contributed Content on Mythbusting
October 3, 2021
6:02 am
You won’t see better contributed content than this piece posted last month on VentureBeat. Written by Gusto CTO and co-founder Eddie Kim, the piece is true thought leadership. It plants the flag and, even better, busts a myth.
Killer Tips from B2B Content Marketing Expert Bob Scheier
September 14, 2021
3:10 pm
Former AP, PC Week and Computerworld journalist Bob Scheier helps develop thought leadership content for global B2B companies. He is very, very good at it. In this Q&A, Bob shares tips and tricks for getting techies to come across with clear, usable insight.
Bob Scheier: Teaching Techie Execs to Simplify the Message
August 24, 2021
8:59 am
SWMS contributor Bob Scheier writes: Everyone and their brother seems to be looking for “thought leadership” these days – the unique, thoughtful insights that show you understand the technology you sell, and the industry you’re selling into.
Bob Scheier: Pulling Case Studies Out of Tech Vendors
August 12, 2021
9:40 am
One of the more predictable, and sadder, moments in my work with clients comes when I ask for a customer case study to help illustrate all the good things their hardware, software or services can do.
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Newsweek Uses AI…
April 18, 2024
… and it has no problem disclosing how. Reporters still run the joint, but they are getting AI assistance.
The Atlantic’s Karen Hao Has A Big Idea
April 16, 2024
The Atlantic’s Karen Hao, in conjunction with the Pulitzer Center, is designing a course in AI for journalists. Classes begin next month. Details here. Might be something to alert your friendlies about. Karen hopes to help train 1,000 journalists in AI over the next two years.
Sherwood.News Is Out
April 16, 2024
Joshua Topolsky‘s edit project for Robinhood is optimized for mobile but you can peruse it here. The design seems crazy. Context from Axios’s Sara Fischer here.
Forbes Has A New AI Newsletter
April 16, 2024
‘The Prompt” is not out yet, but you can sign up for it here.
Axios Will Outflank AI By Lionizing Edit Stars
April 12, 2024
That’s the strategy as expressed to NYT’s Katie Robertson by Axios CEO Jim VandeHei. First up: Eleanor Hawkins, Sara Fischer and Dan Primack.
Digiday: Forbes Paying The Price For Scandal
April 12, 2024
Forbes’s reputation is taking a hit because of the ad scandal unearthed this month by the WSJ. Some advertisers have stopped spending with Forbes, at least temporarily. Here’s the latest from Digiday [subscription required].