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Cheat Sheet: Personal Finance Reporters

Here’s a list of 13 targets focused on personal finance. Remember that Insider has an entire section dedicated to the topic. We present the go-to’s in the field. Please tell us whom we missed and we will add.

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Cheat Sheet: Personal Finance Targets

This one’s a bit here-and-there… initially we looked at contributed content opps in the personal finance space… and came up with only two. Editors at other pubs might possibly entertain your contributed-content pitch, however — for various reasons. Anyway, happy hunting on this.

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Much of Gen Z Searches on Social, Not Google

Says Digiday today: 40 percent of Gen Z uses TikTok or Instagram when searching for lunch recommendations. The younger you go, the tighter the grip held by platforms. Musk’s calculation that few will ever leave X might not be too far off in the long run.


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