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Fortune Enters The CIO Game

Who does John Kell write for again? Fortune? Fast Company? Business Insider? Well, all of them. John might have to rein things in starting this week, however, once he starts producing Fortune’s new CIO Intelligence newsletter.

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Cheat Sheet: AI Newsletters, Mostly on Substack

We recently upgraded this cheat sheet to 19 newsletters, all with contact info. We tried to avoid the roll-up newsletters that point to others’ content but offer little of their own. There are a couple in there. Then again, those “digest” newsletters point to still more resources.

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Axios Launches Five Vertical Newsletters

Axios Pro officially launched last week. It comprises three verticals focused on “PE, VC and M&A” news in fintech, health tech and retail. Later this year, look for climate and media verticals. Price: $599 a year for each vertical, after a 14-day free trial.

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Cheat Sheet: Substack Healthcare Newsletters

Though there are many more out there, this cheat sheet lists only seven Substack healthcare newsletters. We omitted the ones whose authors publish infrequently, and those that just don’t seem worth your time. Below are the ones “closest to useful.” 

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Profile: Andrew Nusca, Morning Brew

After more than ten successful years at ZDNet and Fortune, Andrew Nusca is wrapping up his first successful year at Morning Brew, the newsletter publisher co-owned by Insider Inc. As executive editor, Andrew oversees the daily Morning Brew flagship newsletter, the one with more than three million daily readers.

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Cheat Sheet: Morning Brew Pitch Targets

Here are the 16 writers and editors associated with all seven Morning Brew newsletters. Topics: personal finance, lifestyle, emerging tech, HR, marketing, retail and the “generalist” flagship newsletter.

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Introducing: The Ojo-Yoshida Report

Two veteran journalists from the semiconductor world have teamed up to launch The Ojo-Yoshida Report, which explores “the intended and unintended consequences of technology innovation.”

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FRIDGE NOTES

For Years, Forbes Ran A Shadow Web Site That Tricked Advertisers

What a terrific scoop from the WSJ’s Patience Haggin: Forbes for years operated a shadow, tiny-traffic web site — at www3.forbes.com — that housed advertising bought to run on the big-traffic Forbes.com site. Advertisers paid for the real site but were placed on the spammy shadow site. After WSJ broke the story, Forbes took the shadow site offline. One quote from the story: “Imagine if a car dealership slapped a Lexus sticker on an economy Toyota and sold it to you as a Lexus.”

Publishers Using Gen AI To Improve Their Own Search

Digiday’s Sara Guaglione has a great scoop on how several publishers — including the FT, Forbes, Business Insider, The Guardian and others — are using gen AI tools to improve their own search engines. One publisher told Sara that site search historically is “not a widely-used function.”

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