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Cheat Sheet: Gifting Targets

We came up with 11 targets who cover gifting. We blended corporate and consumer gifting because there just weren’t many specialists in this emerging editorial category. Listed in descending order of audience size.

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FRIDGE NOTES

Walter Thompson’s Observations from TechCrunch Disrupt

From today’s TC+ Newsletter: “No one I met said they were looking for ‘thought leadership’ or scorching hot takes,” wrote TC’s contributed content gatekeeper. “Almost everyone wanted actionable advice that would help them fundraise, build and scale.”

Good guidance indeed.

We Are Devo

Somewhere along the line, Cambridge, Mass.-based Devo Technology rebranded as Devo. Warner Music Group apparently has no objection.

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