>> FT

FT Introduces Tool to Infuse ‘DEI Tone’ Into Edit

September 27, 2023 8:43 am

The Financial Times this month introduced FT Diversify, an AI-powered software SaaS tool that helps publishers create bias-free content.

FT Invests In Biopharma Pub

April 5, 2023 5:40 am

The Financial Times is now a majority shareholder in Endpoints News, a vertical covering biopharma. It’s not the first time that the FT grew by

In ‘’How to Lead,’ the Financial Times offers one of the few ongoing weekly CEO profile opportunities in business journalism. Based on studying the most recent 15 interviews through Aug. 9, if you’ve got an executive based outside the US who imaginatively copes with Covid-19 — in a way that others can emulate — you’ve got a shot.

Inside the FT’s Profile of PagerDuty CEO Jennifer Tejada

September 24, 2019 8:46 pm

Every CEO profile counts these days. Every enterprise software story does, too. So when we saw Financial Times west coast editor Richard Waters dedicate more than 1,000 words to PagerDuty CEO Jennifer Tejada, that was a big deal. How did that story come about?

Contributed Content Coaching from the Financial Times

April 18, 2019 9:22 am

Financial Times opinion and analysis editor Brooke Masters this month produced a short video — and companion article — explaining how to contribute content to the publication. Brooke offers five basic points that every executive author should consider before pitching — to the FT or for that matter anywhere else.

YOUR ACCOUNT

FRIDGE NOTES

We Are Devo

September 27, 2023

Somewhere along the line, Cambridge, Mass.-based Devo Technology rebranded as Devo. Warner Music Group apparently has no objection.

NYT Rolls Out ‘Enhanced’ Bio Pages for Its Reporters

September 22, 2023

Here’s how Mike Isaac presents himself. A single perfunctory paragraph doesn’t cut it anymore in a world of disinformation and synthetic, AI-generated content where no one really knows the agenda. The NYT wants to get out in front of that, especially before the 2024 elections heat up. Read the background behind this in Vanity Fair.

Louise Story On How Smart Journalists Are Using AI

September 22, 2023

Legendary journalist Louise Story reveals how the smartest edit shops are using AI. Here come the flexicles.

‘Time’ Doubles Its POV Content

September 18, 2023

Sara Fischer of Axios nails another scoop: Time is merging its Time Ideas section into a new one, called Time100 Voices. It doesn’t promise big opportunity for tech PR — it aims so high that only the Benioffs and Nadellas stand a chance.

Latest Semrush Research: Mental Health A Top Concern Worldwide

September 18, 2023

Recent research from Semrush, a data partner of ours, reveals the most searched societal issues based on average monthly Google searches between January 2019 and June 2023, and how they rank across 35 countries. Searches related to mental health are skyrocketing.

Marshall Kirkpatrick Renamed His AI Newsletter

September 15, 2023

It is now called AI Time To Impact, and if you care about what’s real in AI and when we need to care about it, AI Time To impact is a must-read.