Here are the latest paid content rates from Fast Company. The submission below is provided by FC account director Justine DeGaetano. Fast Company will write the post for you, at a premium.
In June, one the top 15 most widely-read Fast Company articles was published in 2017, another in 2020. In July, one was published in 2017,
Inc. these days has 13 million unique visitors a month, more than twice that of Fast Company, which has 5.9 million. Entrepreneur does pretty well at 8 million. LinkedIn, on the other hand, has 1.7 billion.
Fast Company’s longest-running franchise, Most Innovative Companies (MIC), has made FC a lot of money since 2008. Candidates pay to apply, with no guarantee they will make the grade.
On the job a bit more than a month, Fast Company EIC Brendan Vaughan has inherited a respected, if not beloved, 27-year-old publication. His mission is to improve it.
In June, Ruth Reader begins her seventh year as a Fast Company health tech reporter. Based on our analysis of her 2022 work, Ruth already has what it takes to be a successful analyst or investor. At heart, we suspect she is a storyteller.
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Karen Walker is a consummate management consultant who contributes to Forbes and Fast Company. She thinks differently than journalists do, as you’ll see in this revealing Q & A, conducted Oct. 25.
Fast Company seeks applicants for its upcoming Most Innovative Companies issue, due March 2022. FC this month held briefings to help prospective applicants shape their approach. Below is a summary of one session based on notes taken by an SWMS subscriber who attended.
Add Fast Company to the growing list of publishers launching readership communities. The Fast Company Executive Board now offers a waitlist in advance of its formal opening next week. FC is building its Executive Board in association with The Community Company, a virtual professional services firm that manages councils for Forbes, Rolling Stone, Newsweek and Bizjournals.
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Steve is a longtime friend of SWMS and worked at subscriber LaunchSquad before moving on to IBM, Salesforce and now Anthropic. Steve knows exactly how to harness Claude’s power for comms purposes. Follow him and learn.
Press Gazette has a great story about Google reintroducing AI summaries into search results — less so in queries about breaking news, but definitely when someone searches for trend or how-to info. Convenient for users, maybe… but publishers stand to lose a ton of long-tail traffic because of this. No wonder the vast majority of publisher “innovation” is about commerce or consulting and no longer builds upon journalism.
CNBC Make It had a popular video franchise called My Biggest Lessons, in which CEOs shared something valuable that they learned along the way. No new segments have appeared since May 31. We’ll monitor this for you.
Great reporting from Mark Stenberg at Adweek. Two departures on the sales side seem to have hurt. The story also suggests that former Fortune CEO Alan Murray — who said he was retiring — may turn up at WSJ. Fortune is said to have released Murray from his noncompete, taking his word that he was ending his career.
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Ten months ago SWMS spotlighted five up-and-coming Fortune reporters, suggesting that PR get to know these rookies. Where are they now? Jane Thier continues to excel in the Success section. Ruth Umoh now edits Next To Lead. Kylie Robison split for The Verge. Rachyl Jones is a fellow at Semafor. Alexandra Sternlicht this summer won a Knight-Bagehot fellowship at Columbia. Competition for this is brutal — congrats Alexandra!
