At a subscriber’s request, here’s a cheat sheet with ten cloud targets based in Boston. Three of the ten, predictably, work at TechTarget. It’s a sign of the times that no IDG/Foundry names show up on the list.
Lots of people cover cloud these days but who’s at the core of it? This SWMS cheat sheet offers 17 targets across Tier 1, trades and verticals. The challenge was not to omit obvious go-to’s, but still come up with targets you may not have considered.
Forbes this week began accepting applications for this year’s Cloud 100 List as well as the accompanying Cloud 100 Rising Stars list, which focuses on private cloud startups with less than $25 million in funding.
When editorial layoffs come around, the topic of Substack comes up soon after. “How many reporters will wind up there?” our subscribers often ask.
Now in its second month, new cloud publication Silverlinings has established itself. Should you approach? Let’s first address the mission.
This list of two dozen targets is a roll-up of cloud targets you already know — and perhaps a few you don’t — as well as Google/Alphabet beat reporters in Tier 1. Hope you find it helpful.
YOUR ACCOUNT
FRIDGE NOTES
… and rarely reveals it. Roughly 45K opinion recent pieces from Washington Post, New York Times, and Wall Street Journal, are 6.4 times more likely to contain AI-generated content than news articles from the same publications, with many AI-flagged op-eds authored by prominent public figures. Despite this prevalence, Cornell says, “we find that AI use is rarely disclosed: a manual audit of 100 AI-flagged articles found only five disclosures of AI use.”
From WebPro News: Romanian software marketplace Tekpon acquired The Next Web (TNW) from the Financial Times, rescuing the tech media brand from closure.
The day is coming that you will not be able to avoid framing the targets in terms of red or blue. So far you’ve been able to do that. Those days are coming to a close: large swaths of “the audience” are headed in this direction. If you don’t believe it, read this from Bloomberg. You will never see better reporting than this.
Superb reporting from Business Insider on what comes after Google Search. All the experts quizzed. The gist: these technologies and techniques are borderline mythical at this point.
In the latest installment of Sound Thinking...David Strom, a well-known IT reporter and security expert, discusses the threat of AI tricking security systems and luring them to catastrophe. What will that mean to editors? When will it happen? It’s not an if, it’s a when.
Good vision here from Jay Lauf. Interestingly, Jay suggests that B2B publishing will become a service business to B2B pros, providing value directly to individuals and organizations. Static content is dying very quickly. This is the point of the analysis from this great media organization.
