Two (Longshot) Pitch Opps with CES Podcast and Video
October 27, 2022
2:25 pm
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Who’s Covering CES and How?
December 2, 2021
10:18 am
How is CES being covered this year? The situation is still “clear as mud,” as our August head line stated. We’ve begun hearing from some of the players you care about most, and they will be there in person — just not at pre-Covid scale, and with more than a little trepidation.
CES 2022: Clear as Mud
August 18, 2021
9:14 am
In an SWMS spot check, journalists weigh in on whether CES 2022 is now safe to attend and worth attending, now that show organizers announced that all attendees will need to prove they are vaccinated against Covid-19.
Virtual Techfluence at CES 2021
December 7, 2020
6:44 pm
CES is virtual this year, just like the accompanying and independent product showcases — Pepcom, ShowStoppers, CES Unveiled and Techfluence. This shift to cyberspace creates fresh opportunity to lead this category. Last week we spoke with the least known of the four brands — Techfluence — which hopes to reinvent the show-within-a-show CES experience.
Digital Trends Forges Its Own Way for CES 2021
November 24, 2020
4:13 pm
CES 2021 is six weeks away. We’ve been asking whether editors care. Most can’t yet conceive of a virtual CES and are waiting to see what the Consumer Tech Association comes up with. The show organizer has announced keynote speakers and Microsoft’s role as virtual platform provider and little more.
The Latest on CES 2021
September 11, 2020
1:22 pm
Subscribers have been asking about CES 2021 — speaking opps, demos, networking as well as media interest in attending. Here’s a round-up of what we know at the moment.
‘Living in Digital Times’ is the CES that CES Doesn’t Deliver
October 9, 2018
7:32 pm
There’s CES — monstrous, unconquerable CES — and then there are the events within the event. Pepcom and Showstoppers and CES Unveiled. The floor tours during the show. They’re all designed to bring CES into focus for exhibitors and journalists.
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FRIDGE NOTES
Follow Anthropic’s Steve Mnich For Guidance on Claude
September 9, 2024
Steve is a longtime friend of SWMS and worked at subscriber LaunchSquad before moving on to IBM, Salesforce and now Anthropic. Steve knows exactly how to harness Claude’s power for comms purposes. Follow him and learn.
Google Hoses Publishers
September 5, 2024
Press Gazette has a great story about Google reintroducing AI summaries into search results — less so in queries about breaking news, but definitely when someone searches for trend or how-to info. Convenient for users, maybe… but publishers stand to lose a ton of long-tail traffic because of this. No wonder the vast majority of publisher “innovation” is about commerce or consulting and no longer builds upon journalism.
MIA: CNBC’s ‘My Biggest Lessons’
September 5, 2024
CNBC Make It had a popular video franchise called My Biggest Lessons, in which CEOs shared something valuable that they learned along the way. No new segments have appeared since May 31. We’ll monitor this for you.
Fortune Succeeding In Edit But Not In Sales
August 29, 2024
Great reporting from Mark Stenberg at Adweek. Two departures on the sales side seem to have hurt. The story also suggests that former Fortune CEO Alan Murray — who said he was retiring — may turn up at WSJ. Fortune is said to have released Murray from his noncompete, taking his word that he was ending his career.
Adweek subscription required.
The Fortune Five: Where Are They Now?
August 24, 2024
Ten months ago SWMS spotlighted five up-and-coming Fortune reporters, suggesting that PR get to know these rookies. Where are they now? Jane Thier continues to excel in the Success section. Ruth Umoh now edits Next To Lead. Kylie Robison split for The Verge. Rachyl Jones is a fellow at Semafor. Alexandra Sternlicht this summer won a Knight-Bagehot fellowship at Columbia. Competition for this is brutal — congrats Alexandra!