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Cheat Sheet Lite: Tier 1 Columnists
Tier 1 on YouTube, By the Numbers
Cheat Sheet: CEO Profiles
Cheat Sheet: Insurtech Targets
Cheat Sheet: Smart Home Targets
Cheat Sheet Lite: Cybersecurity Awards
Cheat Sheet: Holiday Gift Guides 2023
You Won’t Believe Which Titles Are Killing It On TikTok
Updated Cheat Sheet: CNBC TV Producers and Talent
Our Q&A With GPT-4 About Kyle Wiggers
Dossier: Carl Franzen, VentureBeat
Pitching The Fortune Five
Pitching InfoWorld’s ‘Generative AI Insights’ Blog
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TechCrunch Surveys Readers To Set Course For 2024
Cheat Sheet: Disinformation & Misinformation Targets
Cheat Sheet: Targets Who Cover Gen Z
Cheat Sheet Lite: Tier 1 Columnists
YOUR ACCOUNT
FRIDGE NOTES
For Dow Jones, It Was A Very Good Year
Terrific interview in Press Gazette UK with Dow Jones CEO and WSJ publisher Almar Latour. Revenue and earnings are up — 80 percent comes from digital. Advertising revenue was down slightly, but subscriptions are strong and growing. Almar was quite generous in his advice to competitors — “differentiate,” he says.
The Economist Asks, ‘How Much Would You Pay?’
A survey fielded Nov. 27 asked how much (or how little) subscribers would pay for The Economist’s subscriber-only podcasts and newsletters, as well as its digital edition and a digital-print bundle. The survey strategy is brilliant: what if the publication charges too much, or worse, too little? Clearly, the publication is contemplating pricing changes and wants to maximize revenue.
The Information Begins Advertising Its Scoops
“You can read us first, or read them later,” says The Information in a new advertising campaign. You will not see a better way to call attention to excellent editorial.
Introducing the Fortune 500 Europe
What a good idea — and lucrative too. Fortune launches a list of the biggest companies in Europe by revenue. Can the Fortune 500 Asia be far behind?
A New Investment Firm Invests, Then Writes About It
The FT has a cool scoop about Hunterbrook, a new kind of investment firm. Guided in part by former WSJ EIC Matt Murray, Hunterbrook’s business model is part investment firm, part publisher. The investment side of the house drives a (theoretically) market-moving business deal, while the publishing side of the house — comprised of veteran business reporters and analysts — works alongside under NDA. At the very moment the deal is announced, the editorial side publishes the article, moving the market and giving Hunterbrook first-mover advantage. It’s all legal. though leaks could pose a moral hazard.
Thanks For Nothing
When Google Bard was asked whether it could deliver a list of trade reporters along with their email addresses, it responded, “I’m a language model and don’t have the capacity to help with that.”