swmstweet: A video ad in a print magazine? Yes. The day has come. http://www.americhip.com/
swmstweet: YouTube is turning to packaging: http://www.youtube.com/news http://www.youtube.com/music -- it wants to shake its search-engine reputation
SWMS Reporter's Notebook: Ohlhorst, TechWeb, BusinessWeek
Monday, August 17, 2009
Former CMP and Ziff Davis Media editor Frank Ohlhorst is preparing to launch Channel Tech Center, a new edit-driven site serving resellers.
SWMS Analysis: Three Rising WSJ Video Stars
Monday, August 03, 2009
You know the video work of WSJ.com's Andy Jordan and AllThingsD's Katie Boehret. What about Lauren Goode, Courtney Banks and Marisa Taylor? Ever pitch them a video idea? Considering their ease on camera and the types of products they review, perhaps you should.
Tech Edit Spotlight: The New York Times
July 2009
It may be under the gun every which way, but who wouldn't want coverage in the New York Times? The NYT wants to be where technology impacts society. That’s the sweet spot. But with more than 1,200 on the edit side, it’s easy to oversimplify. That’s why we delve into the blogs, the weekend Business sections and the multimedia opportunities that await.
TechWeb will stage live TV programming from Interop next week in Las Vegas. After Tuesday's and Wednesday's keynote, "Interop TV" will broadcast from approximately 10a until the show floor closes. It will operate on Thursday as well, though not as late into the day.
Good b-to-b tech videos generate sales leads. And even in this horrifying recession, most web publishers see video as the path to profits. So if you haven't yet sat down and studied what makes for a good one, it's probably time.
Tech media video is best known for jiggly field footage and talking heads. That's why Network World's newly launched Video Insider series is worth a look.
Jessica E. Vascellaro. Douglas MacMillan. Taylor Buley. Which social media reporter is most likely to tell the vendor's story?
Think about video-minded outlets focused on tech startups. Did TheDeal.com come to mind?
