Christine Perkett's New Gig

The founder of Perkett PR launches SeeDepth, a boutique focused on measurement and PR tech overall. Perkett PR will march on and Christine will probably straddle the two, the way LaunchSquad founders straddle the PR biz and their content marketing P&L, Original9. [LaunchSquad is a paid SWMS subscriber.]

Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
Thu, 2014-07-24 23:47

Maybe sometimes, argues Chris Conway of CHEN PR, an SWMS subscriber.... Read more

Tue, 2014-07-22 13:31

The Guardian gives their New Yorker colleagues a thumbs-up on their new redesign and paywall. This might be a good... Read more

Tue, 2014-07-22 12:53

As seen in Medium: Sharethrough bought billboards in San Francisco to promote this week's Native Advertising Summit.  We've seen some... Read more

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