CFO
SWMS Editorial Teleconference - David McCann, senior editor, technology, CFO Magazine
Submitted by Christy Whitmore on Wed, 2010-08-18 12:59
As b-to-b targets have shrunk, CFO Mag looms larger. And from what we hear, it's not an easy title to navigate.
Dave McCann oversees all CFO tech coverage, print and online.
He knows exactly how much tech talk his specialized audience can tolerate. He knows what constitutes "ROI" editorial and shares some insight into how to serve his and CFO's editorial appetite -- including social media and visuals.
