visual storytelling

SWMS Strategic: Visual Storytelling, Problem and Solution

Visual storytelling is one slow train, isn't it? Why doesn't today's web content move people like books and movies do? Multimedia tools and powerful hardware abound. And we  remain so easily captivated by drama, be it last fall's Balloon Boy hoax or last week's game-winning goal   from Landon Donovan.

 After attending a two-day visual storytelling summit 
in Washington state, we think we know why.
Formidable obstacles remain, especially for corporations not used to humanizing themselves.
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SWMS Targets: Julia Angwin, senior technology editor, Wall Street Journal

With big changes to Digits and a new daily video to discuss, Wall Street Journal senior technology editor Julia Angwin makes a return appearance on the SWMS editorial teleconference series. Angwin blogs infrequently and appears occasionally on Digits video. But she manages a team of crack bloggers who produce many Digits posts as well as the product analysis video series called Worth It?

Julia also teases with information about a coming database journalism project and the importance of thinking visually while working on story ideas.

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SWMS Targets: Nick Wingfield, The Wall Street Journal

Nick Wingfield ranks among the most respected WSJ tech reporters. Nick has thoughts to share about the ingredients of WSJ stories, what constitutes "news" to him, and how WSJ's outlook is evolving overall. He also has more than a decade of experience fielding unsolicited pitches and tells us he wants to discuss what works for him and what doesn't.  


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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
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