IDG

RSS-as-Battleground for the IT Trades

The IT trades compete in many ways, and one of them is with RSS. How many feeds does each title provide? How are they segmented?

We've been studying this lately and here are some nuggets for you:

* eWeek/Ziff Davis Enterprise has 137 feeds, just nine more than Computerworld at 128. Network World has 71, InfoWorld only 21 and InformationWeek even less than that at 19. What a gap! We'll examine additional IT destinations in subsequent SWMS research.

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Video is Hot!

Video is hot. It's cheaper than ever to produce, and fresh distribution channels are emerging. On the consumer tech front, CNET Networks yesterday announced CNET TV, a video-on-demand (VOD) package of instructional content, news and reviews to be available in June through Cox Communications, TVN Entertainment and TiVo, and on the web later this summer. The videos will run 15 minutes and will feature CNET editors and reviewers on camera. ClickZ filed this article yesterday.

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Laurianne McLaughlin, CIO Magazine

Laurianne McLaughlin
Tech editor, CIO Magazine and CIO.com
 
November 2006

 

Innovation

Today’s CIOs are not only expected to execute on their regular duties, but also must contribute ideas and projects that drive revenue. As a result, Laurianne and company at CIO Magazine are focusing on innovation. “It’s a big theme we’re hearing from the audience this year, and we are working hard to produce stories around that issue.”

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.

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