CIO

Laurianne McLaughlin, CIO Magazine

Laurianne McLaughlin
Tech editor, CIO Magazine and CIO.com
 
November 2006

 

Innovation

Today’s CIOs are not only expected to execute on their regular duties, but also must contribute ideas and projects that drive revenue. As a result, Laurianne and company at CIO Magazine are focusing on innovation. “It’s a big theme we’re hearing from the audience this year, and we are working hard to produce stories around that issue.”

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Scott Kirsner, Boston Globe, Fast Company

Scott Kirsner
Freelance writer: Boston Globe, Fast Company, et al
September 2006

 

Why Hollywood?

"Hollywood is a good example of how most established industries react to technology; they're kind of slow to adopt them," he says. The topic is front and center on his radar for a book project he's working on. Plus, "It's fun." He's privy to film festivals and movie premiers: "you see the movie and then the director or the star is there to talk to you about it afterward."

He gets around:

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Journalists are leaving media brands every week. Read the fruits of 16 confidential interviews with journalists now working at tech brands or PR agencies, and five interviews with the executives who hired these journalists.
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