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SWMS Tech Edit Spotlight on contributed content

Shrinking edit staffs have made contributed content more important than ever.

Which outlets publish it? More important, which ones say they do but are becoming overwhelmed with submissions, most of them unacceptable?

Be it a guest blog post or a more formal submission to MSM, there's an emerging art to contributed content. Learn today's tricks and get the visibility your clients expect. 

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SWMS Research and Insight: B to B Contributed Content Options

B to B Contributed Content options – Strictly for thought leadership, wide industry views. Pitch ideas strong enough to start conversations.
 

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SWMSTweet stream: Week of Jan 4, 2010


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SWMS Alert: BusinessWeek Layoffs

Layoffs are coming down today at BusinessWeek and some of the names will shock you.

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SWMS Research and Insight: Video opps for “Sales Training”

Mainstream media, Social media, Speaking sites, Employment sites, Academic sites
 

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Facebook extra: Bloomberg BusinessWeek -- No Big Deal

 SWMS Content Exclusive to Our Facebook Group

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Tech Edit Spotlight: Tech Video - tools, tactics and tips

Tech Edit Spotlight on Tech Video
September 2009

What exactly is "good" tech video? And could you sell that definition to your clients? This SWMS Tech Edit Spotlight will answer both questions. Trade and business media often don't understand their own intentions with their video efforts, making it difficult for PR pros to pitch ideas. Some edit outlets accept B-roll, but what kind and under what circumstances? And what must clients do to succeed in the video era? You'll be surprised at how easy it can be.

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SWMS Coverage Analysis: TechCrunch50, Part 1

SWMS Coverage Analysis: TechCrunch50, Part 1
Wednesday, September 16, 2009
 
How many media members will cover your event if you let 'em in free?

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SWMSTweet Supplement: Apple Live-Blog Coverage

 Good luck finding Apple coverage in TechCrunch.

SWMSTweet: BW's Edit Strategy -- in Pictures

Ever see BW.com EIC John Byrne sketch out his edit strategy on a whiteboard?

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